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Cookie Preferences
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Formidable Forms is a powerful WordPress plugin for creating advanced forms and data management solutions.
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Saves the ID of the form and the time the entry was submitted.
2 hours
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wordpress_logged_in
Used to store 'Remember Me' status for logged-in users.
14 days
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15 days
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Fraud prevention and detection
1 year
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Fraud prevention and detection
30 minutes
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10 years
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Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
More Info:: policies.google.com
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Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
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2 years after last activity
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
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ID used to identify users
2 years
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Used by Google Analytics to determine which links on a page are being clicked
30 seconds
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2 years
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ID used to identify users for 24 hours after last activity
24 hours
_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
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ID used to identify users and sessions
2 years after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
Marketing cookies are used to follow visitors to websites. The intention is to show ads that are relevant and engaging to the individual user.
Pardot is a marketing automation solution that integrates with Salesforce.
More Info:: www.salesforce.com
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pardot
A session cookie set in your browser with Account Engagement tracking code. The cookie denotes an active session and isn’t used for tracking.
30 minutes
visitor_id-hash
This cookie is a security measure to make sure that a malicious user can’t fake a visitor and access corresponding prospect information.
1 year 1 month
visitor_id
This is a cookie pattern that appends a unique identifier for a website visitor, used for tracking purposes.
1 year 1 month
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